品牌創研 BRAND 視覺設計 VISUAL DESIGN 平面攝影 PHOTOGRAPHY 動態廣告 FILM 社群行銷 SOCIAL MEDIA
色藝碰撞，時尚柚惑：撞色美學新篇章
Where Art Meets Hue: A New Chapter in Color-Blocking Aesthetics
全新2024柚粒柚粒視覺，將清新果香推向極致，是一場大膽而前衛的撞色風暴，視覺與味覺的雙重盛宴。採用紅、黃、藍三種飽和度極高的色彩進行大膽撞色，打破常規，展現出一種充滿活力的時尚態度，讓人過目不忘。
紅色的激情與黃色的明亮在畫面中交織，中間以大寫的『YOLI』標題相連，巧妙地呼應了天藍色時尚眼鏡的清透，使整體配色既衝突又和諧，完美詮釋了柚子口味的多元層次。
The all-new 2024 YOLI YOLI visual identity pushes fresh fruity aromas to their peak, unleashing a bold and avant-garde “color storm” that serves as a dual feast for both sight and taste. By utilizing a high-saturation palette of red, yellow, and blue, the design breaks traditional conventions to showcase a vibrant fashion attitude that is impossible to ignore.
The passion of red intertwines with the radiance of yellow, seamlessly linked by the bold, capitalized “YOLI” centerpiece. This palette cleverly mirrors the crystalline clarity of sky-blue fashion eyewear, creating a visual
that is simultaneously conflicting and harmonious. It is a perfect interpretation of the rich, multi-layered experience found in every sip of pomelo.
雙面型格，果感覺醒：引領潮流的2024柚粒柚粒
Dual Persona, Sensory Awakening: The Trendsetting YOLI YOLI 2024
畫面巧妙地運用了分層的時尚擬人形象，將同一個時尚人物分為上下兩部分，呈現『YOLI BEAUTIFUL』與『YOLI HANDSOME』兩種特質，這不僅增添了畫面的戲劇性，更賦予了飲品更豐富的性格與故事感，讓品牌更具說服力。 這些極具衝擊力的視覺元素與時尚形象的完美結合，不僅帶來強烈的視覺愉悅，更成功地傳達了2024柚粒柚粒飲品那種清爽、多層次且充滿活力的美味體驗，讓人耳目一新。
The visual identity masterfully employs a layered, personified fashion concept, dividing a single stylish figure into two distinct halves: “YOLI BEAUTIFUL” and “YOLI HANDSOME.” This approach not only adds a touch of dramatic flair but also infuses the drink with a richer personality and a sense of narrative, making the brand’s identity even more compelling.
The perfect fusion of these high-impact visual elements and fashion-forward imagery delivers more than just intense visual pleasure—it successfully communicates the refreshing, multi-layered, and vibrant taste experience of the 2024 YOLI YOLI beverage, offering a truly rejuvenating sensation.
色藝碰撞，時尚柚惑：撞色美學新篇章
Where Art Meets Hue: A New Chapter in Color-Blocking Aesthetics
全新2024柚粒柚粒視覺，將清新果香推向極致，是一場大膽而前衛的撞色風暴，視覺與味覺的雙重盛宴。採用紅、黃、藍三種飽和度極高的色彩進行大膽撞色，打破常規，展現出一種充滿活力的時尚態度，讓人過目不忘。
紅色的激情與黃色的明亮在畫面中交織，中間以大寫的『YOLI』標題相連，巧妙地呼應了天藍色時尚眼鏡的清透，使整體配色既衝突又和諧，完美詮釋了柚子口味的多元層次。
The all-new 2024 YOLI YOLI visual identity pushes fresh fruity aromas to their peak, unleashing a bold and avant-garde “color storm” that serves as a dual feast for both sight and taste. By utilizing a high-saturation palette of red, yellow, and blue, the design breaks traditional conventions to showcase a vibrant fashion attitude that is impossible to ignore.
The passion of red intertwines with the radiance of yellow, seamlessly linked by the bold, capitalized “YOLI” centerpiece. This palette cleverly mirrors the crystalline clarity of sky-blue fashion eyewear, creating a visual
that is simultaneously conflicting and harmonious. It is a perfect interpretation of the rich, multi-layered experience found in every sip of pomelo.
